Sprint 8: Brand Awareness and PR
Sprint Goal: The goal of Sprint 8 is to increase brand visibility and establish a positive public image for your startup.
Sprint Overview:
- Sprint 8 focuses on enhancing your brand’s visibility in the market and creating a positive public image. The Brand Awareness Playbook will help you develop a comprehensive brand awareness campaign, while the PR Campaign Plugin will assist you in executing effective public relations strategies.
Sprint Tasks:
- Utilize the Brand Awareness Playbook to create a campaign that increases your brand’s visibility and recognition among the target audience.
- Implement the PR Campaign Plugin to execute well-planned public relations activities and gain media coverage.
- Measure brand metrics to evaluate the impact of your brand awareness efforts.
Duration
3 Weeks
Deliverables
- 1PR and brand awareness campaign
- 2Media coverage
- 3Brand metrics
Sprint Materials
- 1Brand Awareness Playbook
- 2PR Campaign Plugin